Using Web Audio for Success
It would be hard to argue against the fact that adding audio to a website increases your overall results. In fact, not using audio is a big mistake. Adding it raises your opt-in conversions. And your sales.
What makes it so effective?
There’s no real mystery. The web is mostly silent. It adds a human touch to your site. It also makes your site feel more real. Basically, audio brings your site to life. And people like to interact with things that are alive!
Here are the benefits
You’ll receive two immediate benefits to your bottom line when you employ the use of audio. You’ll convert more visitors into buyers. Secondly, you will not have to spend as much to make the sales. You won’t have to hire someone to write your sales letter. Just record some audio and add it to your site. Your honest message about your product will sell better than a professional copywriter.
You’ll also get better conversions on your list opt-ins. Most people need to be led by the hand. Just add a short audio message saying: Put your email and name into the form and submit. A simple message like this will increase your opt-in conversions by 305% or more!
How to use website audio
Put a welcome message that plays automatically on your site, Most websites are cold and in-human. Your welcome message could make them stay when they would normally leave.
A guided tour. It’s the same as when you use audio to increase your subscribers. Use an audio message to lead your visitors through a process. Use this to lead them through the ordering process, as well.
Product testimonials are great. It’s good to get written testimonials. But what’s even better are audio testimonials. It’s pretty easy to fake a written testimonial. Using audio makes it much more believable. Which boosts your sales for sure.
Sneaky tick
What about creating an entire product using audio? Audio is faster to produce than anything else. And it still has a high perceived value. Think about how popular podcast are. And you can get someone to transcribe them for very little money. This much easier than writing the eBook yourself!
Is adding audio hard?
It’s so simple you won’t believe it. There’s software that will show you how to add audio to a website. The software does all the work. The software creates the audio button code for you. You just copy and paste into your website. You don’t need to even consider this part.
In closing
Here’s a recap of the benefits. Putting streaming audio on your site will boost all your results. You’ll enjoy more customer sales. You will also increase your subscriber opt-ins. And don’t forget that you can easily create sales pages and products in a flash. It’s a less often used medium. So you’ll be one of the few reaping the rewards. Get started right now and realize instant results.
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