Get indexed, get ranked, get traffic
It’s undeniable that the one thing you need to succeed in your online business is traffic. And free traffic beats everything else. So where do we get free traffic? Google and other search engines.
How do we get free traffic from Google?
This is something you’ve experienced first hand countless times. You visit your favorite search engine. Enter the words you’re interested in. And then you visit one or more of the sites that show up. Turns out that the website you visit just got free traffic from the search engine. So the real question is how you get that free traffic.
If you’re like most people you only click links on the first page or two. In fact, the first page of results receives almost all the free traffic. And believe it or not, the first 3 results receive over 70% of the traffic.
So to get any significant amount of free traffic from Google, you really need to be on the first page. And this means Google needs to “rank” you as a top 10 result. And this bring us to…
What is SEO?
SEO means that your website is clearly about something specific, Google knows that that is and thinks others will agree and find your site useful. The intricate formula Google uses to figure this out is really only known by Google. But there are several things that we know for sure.
Getting indexed
First, before you can get ranked highly, Google has to know you exist. This is known as being “indexed.” What this means is that Google visits your site and records information about it in their database.
To get indexed, you have to help Google find your site. Getting a link from another site will accomplish this easily. Google will actually follow the links on sites it already has indexed to find new sites and index them.
Use your Twitter and Facebook updates to get quick indexed links to your site. Because these sites are indexed multiple times every day. So your new link will get indexed very quickly.
Gaining ranking
After this first hurdle, you need to start gaining ranking. Due to the massive size of the Google database - literally billions of pages - just getting indexed doesn’t do much for you.
There are three components of gaining ranking:
- Content
- Links
- Activity
Content strategies
This is the SEO you do on your site itself. And it means that the content on your page matches the keywords you’re targeting. Obviously, the article you’re reading now is about search engine optimization. One way Google figures this out is from the fact that it contains the term SEO. And another way this is determined is by the other related phrases like traffic generation that are also in the article.
The title of the page, the domain name and other pages on your site are also important. These all play a part in helping Google determine what your website is about.
Link strategy
Next, you need to pay attention to the links to and from your site. The links coming in and the links going out are included in this. You want to make sure you have more inbound links than outbound links. So the number of inbound links is important.
Article spinning is a super easy way to get a bunch of inbound links. To accomplish this you start by writing an article that targets the keywords you’re after. You have to also write several different versions of your articles. And then upload a different versions to a bunch of sites that allow you to add content. The more sites you can do this for, the more links you’ll get back.
Increasing your activity
And lastly, it’s seems clear that Google expects important pages to be actively updated. A page that was created 3 years ago and hasn’t been touched since won’t rank well. Regular content updates to your site are expected. RSS feeds are an easy way to keep your content changing.
But the best way is with active discussions on your page itself. This means you need to get real live people to your site, as well. Online forums are simple source of real live visitors.
Create profiles on lots of forums about your site’s topic. And post their often. Then put a link to your site in your profile. This gets you inbound links. And it gets people to visit the site you link to.
Conclusion
It’s important that you do everything listed here. Unfortunately, rewriting your articles again and again. Setting up tons of profiles on forums. And visiting all the sites to post up your comments and articles takes a really long time. Which means you probably won’t end up doing it.
Fortunately, you can get rank builder software to do all the grunt work for you. So my best advice is to automate as much of this as you can. Otherwise, you won’t do it at all. And if you don’t do it, you simply will not ever get free traffic from Google.
Tags:free traffic,Internet Marketing,search engine optimization,seo,traffic generation













